Full House Group is one of Australia’s largest suppliers to the hospitality and entertainment industry. Whilst our name may not be the most well known, our entertainment products certainly are.
Full House Group started in 1999 with Sportspick, the first technology based footy tipping competition where participants solely placed their tips in venue. With the backing of the then Carlton & United Breweries, Sportspick quickly gained momentum and moved into NSW with an NRL based tipping competition. Fast forward 11 years and Sportspick is still an important part of many sportsbars and clubs by providing a wide range of tipping competitions including AFL, NRL, Racing, English Premier League and specialty competitions such as The Brownlow Medal and new in 2011 Bathurst.
In 2006, Full House Group started pub poker in Victoria under the brand of the National Poker League and had the licence for SA, VIC and Tas. Breaking away and creating our own brand the 888Poker League in 2009 allowed Full House Group to move into new markets including NSW and QLD.
Now running over 300 games per week, the 888PL is one of Australia’s leading leagues with a generous finals prize pool that includes quarter finals, semi finals and culminates in the 888PL Grand Final where the winner takes home the coveted 888PL Premiership Cup.
In 2011, Full House Group took its boldest step so far in building a new membership and marketing program that supports our brands and our venue partners. This new program is called innTOUCH and it provides the means for our venues to build a customer database, provide content in the form of 888PL and Sportspick to engage with their customers and the tools to reward and communicate with patrons to keep driving them back into venue.
2011 also saw the acquisition of The Australian Poker League and a management agreement with Pub Poker. These three brands combined, make FHG the largest provider of poker in venues across Australia.
FHG continues to source and build the products that meet the needs of our venue partners, the latest brands to join our stable include Scannet and QuizzaMe.
Our business continues to find the entertainment solutions for pubs, clubs and bars to drive visitation and spend.
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