• Introducing QuizzaMe

    Bringing game show fun out of the lounge room and into your venue!
  • Welcome to Full House Group

    We help Australian venues become the social hub of their community
    About FHG      Contact Us
  • Poker

    Be a part of the biggest poker leagues in Australia

  • Your end to end sports bar marketing solution has arrived

    We are extremely excited to release a game changing sports bar marketing solution - Sportspick Game Zone
  • Sports Tipping

    Take the hassle out of your footy tipping with our local and national comps
  • Trivia

    Boost your bar and bistro with our exciting trivia events

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Your Venue

Full House Group’s entertainment solutions are designed to drive a number of key areas in your business.

Increase Visitation

Our entertainment options are designed to bring more patrons into your venue, more often.

Boost Food and Beverage

While enjoying a Full House Group event your patrons will make the most of your food and beverage offerings.

Reward Your Members

Give your patrons more reasons to visit and more opportunities to win cash and prizes when they do.

Leverage Our Network

Take advantage of our huge network of players. We will work with you to drive more players to your event.

Communicate

Our marketing capabilities mean you can reach out to your patrons to promote all aspects of your venue.

Sportspick

Take the hassle out of your footy tipping in 2018 with Sportspick

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Why Us

  • Our History
  • Our Process
  • Our Team
  • 1999

    Sportspick was launched as the nation’s first web based tipping comp via The Age

  • 2000

    With the backing of CUB Sportspick entered Victorian pubs and clubs and was hosted on a small EFTPOS style terminal

  • 2001

    Sportspick expanded into the South Australian (AFL) and New South Wales (NRL) markets

  • 2005

    Sportspick worked with TabCorp to develop the R&R loyalty program, with Sportpsick being a major component of the programs content

  • 2006

    Launch the National Poker League brand in South Australia, Victoria and Tasmania

  • 2007

    Business incorporating Sportspick and National Poker League becomes known as Full House Group

  • 2008

    Sportspick now hosted nationwide, after move into Western Australia and Northern Territory

  • 2009

    National Poker League rebrands to the 888 Poker League, Sportspick introduces Punters Challenge

  • 2011

    Full House Group takes over Australian Poker League, Australia’s biggest venue poker supplier

  • 2012

    Introduction of InnQUIZitive Trivia into over 100 venues on the East Coast. Launch first national poker final, The Main Event

  • 2013

    APL and 888PL send over 50 representatives to compete at the World Series of Poker in Las Vegas

  • 2014

    Launch of QuizzaMe, the only fully hosted game show style trivia event for Australian venues

  • 2015

    Full House group becomes a major venue consultant during the launch of pre-commitment in Victorian gaming venues

  • 2016

    Launch of CoachKings, the world’s first Daily Fantasy Sports solution for pubs and clubs

  • Your needs

    Our Business Development Managers will liaise with you to discuss what areas of your venue we can assist in developing

  • Planning

    We will work with you to tailor an entertainment package designed to boost visitation and spend

  • Marketing

    We will promote your event to our network and your patrons through a range of marketing channels

  • Monitoring

    Our Business Development Managers will analyse and endeavour to maintain the growth of your events

Garry Nicholson – Chairman

A founding member and former CEO of the Full House Group Garry has overseen the expansion of the business into the poker and trivia markets. Garry is now responsible for sourcing new venue solutions, making sure our business partners have access to the most current entertainment options.

Brayden Haynes – CEO

Brayden joined the Full House Group in 2006 after a number of years in the Sports Marketing industry and was the driving force behind Full House Group’s move into the poker market. After taking over the role of CEO in 2013 Brayden has overseen Full House Group’s expansion into every Australian state and territory.

Peter Shaw - Executive Director

Peter was a founding member of the business, which started in 1999 as Sportspick. In the years since Peter has worked to oversee the implementation of a number of new initiatives at Full House Group. He now manages the Sales Team in their endeavours to provide the best entertainment packages to venues Australia wide.

Our Team

Full House Group is made up of an enthusiastic team with hundreds of years combined experience in the hospitality event and marketing industry.

Our team includes over 30 full times employees across our Victoria, New South Wales, South Australia and Queensland offices. We also boast an expansive network of Licensees, Business Development Managers and Tournament Directors and Hosts across the country.

Our team is by far the most experienced provider of venue entertainment and loyalty solutions in Australia and every member is keen to work with you in providing exciting events and promotions in your venue.

OUR VENUE PARTNERS

We are proud to work with some of Australia’s biggest and most iconic venues groups. Our partners have been great supporters of our entertainment solutions and with them we have driven visitation and built relationships with patrons across Australia.

Discover more

The Full House Project

The value of a lively venue

June 22, 2018
Travelling around South Australia and visiting a huge range of pubs and clubs I often think about what the key to a successful venue is. Often small, humble looking venues are thriving while some venues that you would expect to be successful are just making ends meet. I am always trying to work out why this is the case. When visiting venues I like to research their current entertainment offerings, look at their busy periods AND their quiet times, and develop a strategy to build on both. When a venue is trading well, what can be offered to extend patrons dwell time, and drive them back with regularity? And, when a venue is quiet, what can we do to excite people and bring them in?  WHAT ACTUALLY DRIVES PATRONS INTO PUBS AND CLUBS? The answer to both questions is best summed up as such: Creating atmosphere helps to create atmosphere! Sounds a little strange but the reality is that this statement is one of the key driving philosophies of our most successful venues. If you work on developing the atmosphere in your venue you will see an incredible snowballeffect. More atmosphere means more patrons, more patrons means more atmosphere. And on and on it goes. One of the best examples of the strength of this statement would be Para Hills Community Club. I have worked closely with this great venue for a number of years as they have enthusiastically strived to develop a lively atmosphere in their venue. 22 WAYS TO SUPERCHARGE YOUR WEEKLY TRIVIA EVENT! The sports bar gets busy during their two day time poker events. It feels lively, and the flow on effect through bistro and gaming becomes very profitable for the club. Thursday nights we run a night game of poker attracting 60+ people which is set up in their function area, filling the space, building atmosphere, and again with positive flow on through the bistro, bars and gaming. On the same night we also have a long standing QuizzaMe Game Show happening at the opposite end of the venue in the public bar. This event attracts another 50+ people who gather weekly for their quiz fix. Many of these trivia buffs have now been attending this night for over 3 years! And to round out our partnership, in the Sports Bar we have SportsPick GameZone – which in its own right helps build atmosphere throughout the week with patrons engaged in sports tipping competitions. Saturdays are huge at Para Hills Community Club with our Punters Challenge Race day comp, as well as the jackpot game Triple Crown – not to mention the 80+ patrons who are active in AFL footy tipping. By simply giving patrons a reason to visit and offering them an entertaining product and past time, it builds atmosphere within the venue – and it’s THAT atmosphere that helps to create new interest, new regular customers, and in turn increases the atmosphere of the venue – and a profitable result! For more info

Full House Group Sunshine Coast doing their bit for Give Me 5 For Kids!

June 22, 2018
Bart, Marie and the rest of their team go above and beyond on the Sunshine Coast! Bart and Marie Crowd of Full House Group Sunshine Coast have had an amazing month hosting Poker, Music Trivia and Bingo to bring in plenty of funds for Give Me 5 For Kids! Find out more about Full House Group Poker and our InnQUIZitive Trivia.    

Entertain your patrons and get more for your venue!

June 15, 2018
No doubt, like most Australian venues you have put plenty of time and energy into planning, promoting and running your venues entertainment offerings. But have you thought about how you can better cross promote? Things like trivia, poker, sports tipping and live music are perfect ways to bring new faces through the door and keep your existing patrons returning on a regular basis. There is nothing better than seeing plenty of happy punters arriving at your venue to enjoy your events, knowing your hard work has paid off. On top of that, you help build an incredible atmosphere at your venue while boosting bar and bistro takings on what may have traditionally been a quiet night. But, I’m starting to realise there’s more that can be done. Are the patrons at your regular event visiting other parts of your pub or club? Are you seeing players return to your venue on other nights? Have your live music fans become members? QUIZZAME A REVELATION AT MAROONDAH SPORTS In my role with QuizzaMe Australia I have been able to see the incredible things that a well-planned and effectively promoted trivia event can do for a venue. There’s nothing like seeing fifty plus people in your venue, enjoying a meal and a few drinks while taking part in your weekly event. The same goes for poker, live music and any other entertainment offering you may deliver. Most venues see value in this opportunity but the best venues take it to the next level. They don’t view their entertainment offering as something that happens in the front bar for a few hours on a Tuesday night, they see it as an opportunity to cross promote all aspects of their venue, have people visit more regularly and venture into other parts of the venue. Here are a few examples of initiatives you can use to effectively cross promote your venue during your event. Try these out and you will see a whole of venue return on investment, seven days a week. Venue Vouchers Vouchers are perfect giveaways at trivia and poker events, to cross promote your other events. So this is a good chance to get a patron along to your bingo night, or to your members draw. Membership If you have a membership program then use your weekly events as an opportunity to sign new members. I have seen plenty of venues who offer their trivia players a free drink to sign up for their membership program. A drink is a small price to welcome someone who may become a lifelong member of your venue and can increase their attendance. THE BEST PROMOTERS YOU HAVE Hosts as promoters Most entertainment offerings will have a host or staff member in charge of delivering the event and liaising with patrons. There is an incredible amount of engagement between a trivia host or poker director during the event so take advantage of this. Tell the host to promote your Friday night Happy Hour, upcoming live sports broadcast
Trivia

22 ways to supercharge your weekly Trivia Event!

June 13, 2018
22 WAYS TO SUPERCHARGE YOUR WEEKLY TRIVIA EVENT! Done properly, trivia is one of the most powerful promotions to help your venue become the social hub of your community, bringing groups of friends and families into your venue on what may have otherwise been a quiet night. Full House Group is Australia’s biggest provider of trivia events with QuizzaMe Game Show Trivia and InnQUIZitive Big Screen Trivia bringing loads of added fun and atmosphere to venues around the country! Check out our 22 Tips guide to find out more about how you can take your trivia event to the next level! DOWNLOAD YOUR FREE PDF HERE If you’d like to learn more about what our QuizzaMe and InnQUIZitive events can do for your venue please get in touch!

The best promoters you have

June 8, 2018
Lately I have been thinking a lot about how Australian pubs and clubs promote themselves and their entertainment offerings. My team and I are constantly working with venues in trying to come up with new and creative ways to capture the attention of patrons. An increased focus on the internet and social media means there are limitless ways to get the message out. Then there is newspaper and radio advertising, billboards and banners. There is Point of Sale and mail drops. The options are endless. QUIZZAME A REVELATION AT MAROONDAH SPORTS But there is one promotional ace up every venues sleeve that probably isn’t acknowledged enough. “OK, Brayden,” you are probably thinking, “you have my attention, what’s this promotional ace you are speaking of?” Well, here it is. Engaged staff. Simple as that. There is no better promotional tool at your fingertips than an engaged staff member with a smile on their face and a genuine enthusiasm about what they do. At Full House Group we spend a lot of time working out what separates a good venue form a great venue. Time and again the same answer comes up. It’s rarely about huge marketing budgets or viral advertising campaigns. These things might help but it’s always the staff that make the difference in my experience. Let me give you a couple of examples. A few weeks ago I visited the Elsternwick Club in Eastern Melbourne. They have been having heaps of success with their weekly APL poker tournaments and I was keen to find out what the magical ingredient that made all the difference for them was. When I arrived I was surprised to find a humble bowling club in a quiet street, not your traditional poker venue. As I walked towards the venue I was intrigued to find out what was bringing them success. It didn’t take long. As soon as I entered I was greeted by Pete, the smiling and enthusiastic Venue Manager who went out of his way to chat to patrons, collect glasses and tidy the bar. Pete was totally engaged in what he was doing and his attitude was infectious. The atmosphere was fantastic. Who wouldn’t want to play poker there on a regular basis? TAKING YOUR WEEKLY POKER TOURNAMENT TO THE NEXT LEVEL A few days later I went a little further around the bay to the Frankston RSL, where I met Jana, the Marketing and Events Manager. Jana had recently taken on our QuizzaMe Game Show trivia and I wanted why she was having so much success. Again, the same thing. Jana walked around to every player and asked them how they were enjoying the event, taking a moment to chat and wish all her patrons well. Just like at Elsternwick Club the atmosphere here was fantastic! Jana was the perfect promoter for her venue. In my last article I discussed how important Australian pubs and clubs are in their role as the social hub of their communities. The power they offer