• Introducing QuizzaMe

    Bringing game show fun out of the lounge room and into your venue!
  • Welcome to Full House Group

    We help Australian venues become the social hub of their community
    About FHG      Contact Us
  • Poker

    Be a part of the biggest poker leagues in Australia

  • Your end to end sports bar marketing solution has arrived

    We are extremely excited to release a game changing sports bar marketing solution - Sportspick Game Zone
  • Sports Tipping

    Take the hassle out of your footy tipping with our local and national comps
  • Trivia

    Boost your bar and bistro with our exciting trivia events


Your Venue

Full House Group’s entertainment solutions are designed to drive a number of key areas in your business.

Increase Visitation

Our entertainment options are designed to bring more patrons into your venue, more often.

Boost Food and Beverage

While enjoying a Full House Group event your patrons will make the most of your food and beverage offerings.

Reward Your Members

Give your patrons more reasons to visit and more opportunities to win cash and prizes when they do.

Leverage Our Network

Take advantage of our huge network of players. We will work with you to drive more players to your event.


Our marketing capabilities mean you can reach out to your patrons to promote all aspects of your venue.


Take the hassle out of your footy tipping in 2018 with Sportspick

See more

Why Us

  • Our History
  • Our Process
  • Our Team
  • 1999

    Sportspick was launched as the nation’s first web based tipping comp via The Age

  • 2000

    With the backing of CUB Sportspick entered Victorian pubs and clubs and was hosted on a small EFTPOS style terminal

  • 2001

    Sportspick expanded into the South Australian (AFL) and New South Wales (NRL) markets

  • 2005

    Sportspick worked with TabCorp to develop the R&R loyalty program, with Sportpsick being a major component of the programs content

  • 2006

    Launch the National Poker League brand in South Australia, Victoria and Tasmania

  • 2007

    Business incorporating Sportspick and National Poker League becomes known as Full House Group

  • 2008

    Sportspick now hosted nationwide, after move into Western Australia and Northern Territory

  • 2009

    National Poker League rebrands to the 888 Poker League, Sportspick introduces Punters Challenge

  • 2011

    Full House Group takes over Australian Poker League, Australia’s biggest venue poker supplier

  • 2012

    Introduction of InnQUIZitive Trivia into over 100 venues on the East Coast. Launch first national poker final, The Main Event

  • 2013

    APL and 888PL send over 50 representatives to compete at the World Series of Poker in Las Vegas

  • 2014

    Launch of QuizzaMe, the only fully hosted game show style trivia event for Australian venues

  • 2015

    Full House group becomes a major venue consultant during the launch of pre-commitment in Victorian gaming venues

  • 2016

    Launch of CoachKings, the world’s first Daily Fantasy Sports solution for pubs and clubs

  • Your needs

    Our Business Development Managers will liaise with you to discuss what areas of your venue we can assist in developing

  • Planning

    We will work with you to tailor an entertainment package designed to boost visitation and spend

  • Marketing

    We will promote your event to our network and your patrons through a range of marketing channels

  • Monitoring

    Our Business Development Managers will analyse and endeavour to maintain the growth of your events

Garry Nicholson – Chairman

A founding member and former CEO of the Full House Group Garry has overseen the expansion of the business into the poker and trivia markets. Garry is now responsible for sourcing new venue solutions, making sure our business partners have access to the most current entertainment options.

Brayden Haynes – CEO

Brayden joined the Full House Group in 2006 after a number of years in the Sports Marketing industry and was the driving force behind Full House Group’s move into the poker market. After taking over the role of CEO in 2013 Brayden has overseen Full House Group’s expansion into every Australian state and territory.

Peter Shaw - Executive Director

Peter was a founding member of the business, which started in 1999 as Sportspick. In the years since Peter has worked to oversee the implementation of a number of new initiatives at Full House Group. He now manages the Sales Team in their endeavours to provide the best entertainment packages to venues Australia wide.

Our Team

Full House Group is made up of an enthusiastic team with hundreds of years combined experience in the hospitality event and marketing industry.

Our team includes over 30 full times employees across our Victoria, New South Wales, South Australia and Queensland offices. We also boast an expansive network of Licensees, Business Development Managers and Tournament Directors and Hosts across the country.

Our team is by far the most experienced provider of venue entertainment and loyalty solutions in Australia and every member is keen to work with you in providing exciting events and promotions in your venue.


We are proud to work with some of Australia’s biggest and most iconic venues groups. Our partners have been great supporters of our entertainment solutions and with them we have driven visitation and built relationships with patrons across Australia.

Discover more

The Full House Project

Seeking value for your venue and your patrons

July 13, 2018
Over the last month or two my colleagues have penned some great articles on what it is that helps venues become the social hub of their community. We’re in a fortunate position with our Australia wide network to really have a finger on the pulse of a huge cross section of pubs and clubs. I have really enjoyed seeing the different insights that the team have come up with. Some great suggestions on boosting atmosphere, driving visitation and spend and getting the most out of your sports broadcast. There are unlimited options for venues looking to take things to the next level. There is, however, in my opinion, one key component in selecting suitable entertainment offerings, broadcast providers or even new furniture or renovations. GETTING THE MOST OUT OF YOUR LIVE SPORT? The thing I notice time and again is that the best venues are skilled at identifying value. They spend time weighing up their options and make a selection on what is best for their venue and their patrons. I believe that there are three key components in getting the best value when investing in your venue. Vision There are a huge range of costs in running an Australian pub or club. From licenses to staffing, advertising to entertainment, it never ends. Rather than just paying bills and moving aimlessly on to the next expense, the best venues have a vision of what they want and what their investment will do to benefit their bottom line and the experience of their patrons. Research Once the vision is established the next thing a good venue will do is research. Let’s use entertainment as an example. A venue decides to add something fun to liven up a quiet night. It might be live music, poker, trivia or even bingo. The good venues will step back and think about what’s best for their existing clientele and what may bring in new patrons and make decisions based on their findings. THEMED TRIVIA TAKING VENUES BY STORM! Value vs Price This is the key component. There’s always someone offering lower prices. People who are willing to come in and undercut quality suppliers for a quick buck. But do they have pride in what they do? Can they efficiently market themselves to a major network? Are their staff trained professionally? Looking for value over price will always result in the best ROI and time and again the best venues are the ones with a keen eye for value. For more info on getting value for your entertainment spend please feel free to get in touch.

Getting the most out of your live sport?

July 6, 2018
Live sport has been a staple of Australian pubs, clubs and sports bars for years. Nothing’s better than settling in for a few drinks, catching up with friends and checking out a live broadcast. Footy, cricket, soccer, racing. We enjoy it all and we’ll get involved and have an opinion even if we don’t know the first thing about it. Live sport, just like cold beer, is integral to the success of your venue and no doubt over the years you have filled the bar and had a roaring bistro trade during the big game, race or fight. With year round events and ever improving commentary and insights it’s something that will continue to grow. But how do you get the most out of your sports broadcast? And how do you stand out amongst the thousands of other venues promoting similar live offerings? We’ve worked with venues around the country for nearly twenty years helping to promote sports and sports related entertainment. Even the best venues need to breathe some life into their sports offerings and we often tailor programs to achieve that. SPORTSPICK GAMEZOME: YOUR END TO END SPORTS BAR MARKETING TOOL A few of the most important things to consider are: Scheduling Make sure your patrons know what sports you will be broadcasting and when. Our Game On Live Sports Scheduling product has been incredibly valuable for venues promoting their live sports. People love to plan ahead, especially with major international events. We’ve seen an incredible amount of patrons seeking venues to watch World Cup matches, so much so that Game On is now the top of all Google Searches for “pubs showing world cup.” Do everything you can to keep potential patrons in the loop on what you are broadcasting. Atmosphere Consider the extras that you can include to take your live broadcast to the next level. Things like drink specials until the first goal is scored or cheap meals for people wearing their teams colours. Just because your patrons aren’t at the game doesn’t mean they don’t want the live game atmosphere. Do what you can to boost the atmosphere and you will see more sports fans in your venue more often!  CHECK OUT DARREN’S ARTICLE ON THE IMPORTANCE OF VENUE ATMOSPHERE Food and bev Don’t forget the main reason you invest in your live sports broadcast, which is to drive visitation and spend in your venue. Make the most of this opportunity by offering meal and drink specials to patrons enjoying the match. With most of the best live sports events running on weekends and public holidays you can expect most fans to stick around for drinks and a meal so make sure you are giving yourself every opportunity to capitalise on this opportunity. If you’re looking to take your live sports offering to the next level check out Sportspick Game Zone, Game On Live Sports Scheduling or get in touch with us and we will come out for a visit.

The JackStar APL All Star Vegas Team take on the World Series of Poker!

July 5, 2018
Congratulations to our wonderful team who had a fantastic time in Vegas, mixing it with the best of the best. It was an incredible time had by all and we were thrilled to get to know such a great group of people. Well done also to Jackie and Josh who took home cash! Find out more about Full House Group Poker.    

The X Factor of High Performance

June 29, 2018
Recently, while driving to work I was listening to a radio interview with AFL legend, Neale Daniher. Anyone who follows Aussie Rules, and many who don’t, will know of Neale’s battle with Motor Neuron Disease. Neale has worked tirelessly to bring awareness to and raise funds for fighting this insidious disease. A few minutes into the interview I nearly pulled over. I was so emotionally moved by Neale’s bravery in the face of such adversity. “MND is a progressive disease, it takes things from you. All the things you love,” he told Fox Footy’s AFL 360. HIT THE ROAD WITH FULL HOUSE GROUP VRM, MICHAEL WICKENS “I love to run, I love to play golf, I love to play tennis. You can’t do that. You can’t drive. I can’t dress myself. I’m struggling to talk. And I miss that because Robbo, as you know, I’m a very funny guy! I’m hilarious.” “But there’s one thing it can’t take from me. MND takes everything from you except your last great freedom; and that’s your right to choose your attitude.” “You choose your own way. And my attitude is don’t give up, don’t give in. It can’t take that from you.” The right to choose your attitude. Despite Neale’s suffering each day he chooses his attitude and that is to show up as the absolute best version of himself.  I found this incredibly inspiring. Two weeks later as I headed off for a trip to the US I was still thinking about Neale’s inspiring attitude. As part of my fact finding mission to the States I was looking to find an answer as to why the US culture of service is so well renowned. My theory, going over there, was that cash drove the culture. Low minimum wages with a high tipping service culture gets people to try harder I thought. What I found was quite different. I expected to be overwhelmed with great service because of the reward system but I was not. In most of my encounters with staff of hospitality venues there was very little difference in service, compared to Australian venues. That was until I met Ricardo at Barney’s Beanery Sports Bar in LA. They have multiple TV screens showing sport, a couple of pool tables, booth seating, decent food and a Wednesday trivia night. Not unlike most Australian sports bar set ups. But Ricardo was different. Ricardo remembered my name. He was having fun whilst he was working. He was genuinely engaged with his customers. Sometimes he sat down with them to have a quick chat. GIVE YOUR WEEKLY TRIVIA A BOOST WITH OUR 22 TIPS GUIDE! He altered his style of service and built rapport by mimicking what the customer wanted. If they were outgoing, Ricardo could have fun with them. If they just wanted quiet, friendly and efficient service Ricardo delivered just that. I wanted to understand why Ricardo was different so I asked him what drove his behaviour and his response was, “I want

Full House Group VRM, Michael Wickens, hits the road!

June 27, 2018
We caught up with multi-talented Full House Group Venue Relationship Manager Michael Wickens as he took us through a day on the road. Find out more about Full House Group Poker and our InnQUIZitive Trivia.